Sales & Marketing

Digital Marketing Manager

Part-time

(Hybrid)

|

Lagos

Responsibilities

As a Digital Marketing Manager, you will be responsible for the following:

  • Monitoring and improving brand awareness across various digital channels.
  • Developing strategies for digital content creation, including email campaigns, social media posts, and video events.
  • Managing Search Engine Optimization (SEO) activities to increase website and social media platform traffic and generate leads and responses.
  • Establishing an editorial calendar to plan short and long-term content for different social media platforms.
  • Writing content for social media posts, blog posts, newsletters, and articles according to the editorial calendar.
  • Monitoring and analyzing the performance of social media posts, including reach, impressions, audience growth rate, and engagement rate.
  • Monitoring and measuring the performance of newsletters, including delivery rate, opening rate, and bounce back rate.
  • Creating compelling subject headlines and body content to capture the attention of the target audience.
  • Identifying gaps in content and recommending new content to address the company's current content needs.
  • Providing support for content creation related to interviews or company communications.

Requirements

To be successful in this role, you should possess the following qualifications:

  • Proven experience in digital marketing with a strong understanding of digital marketing concepts, tools, and techniques.
  • Excellent written and verbal communication skills.
  • Proficiency in content creation and copywriting.
  • Familiarity with social media platforms, email marketing, and SEO practices.
  • Strong analytical skills to monitor and measure the performance of digital marketing efforts.
  • Ability to work independently and manage multiple tasks simultaneously.
  • A creative mindset and the ability to think outside the box.
  • Attention to detail and ability to meet deadlines.

How to Apply:

To apply for this position, Kindly send your application by filling this form . We will contact you.

Débbo Africa is an equal opportunity employer. We welcome and encourage applicants from all backgrounds.